Amplify

Free guide · Working Notes by Eric Lowry

From chat to doing the work.

82% of Realtors now use AI in some form, yet only 17% say it has made a significant difference to their business. This five-page guide explains the gap: most agents are still chatting with AI, when it can be set up to do the work.

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Free. You will get the guide straight away.

What’s inside

  • Why this matters right nowThe adoption numbers, and why most agents see little change from the AI they already use.
  • Chat model vs. agent modelThe difference between asking AI questions and giving it an outcome to own.
  • Anatomy of an AI agentThe three parts every agent needs: a brain, a memory and tools.
  • Applied to a real book of businessLead response, content, follow-up and team systems, as run inside a working team.

Get the guideStatistics are from NAR and RPR surveys, cited in the guide.

Who’s behind this

Eric & Lisa Lowry lead The Lowry Team in Cincinnati & Dayton and The Amplify Movement, a community of agents at eXp Realty. Eric wrote this guide from his own working notes on running a team with AI agents.